UX/UI Design

AI-Powered Real Estate Marketplace Platform

Company

GnoHome

Expertise

UX/UI Design

Year

2023

Timeline

6 Months

Project description

GnoHome is a real estate marketplace platform that initially focused on offering unique home and lifestyle products. The platform faced challenges in user engagement due to a cluttered interface and complex navigation.

Timeline

From explorations to final designs in 6 months, while working with multiple projects at the same time.

Background

GnoHome aimed to revolutionize property discovery by introducing AI-powered search capabilities. The aim of the redesign was to enhance the overall user experience by making property searches more intuitive and aligning the platform's design with the evolving needs of home seekers.

My Role

Lead UX/UI Designer. Responsible for user research, information architecture, wireframing, prototyping, and delivering final high-fidelity designs across all breakpoints.

Solution

The redesigned GnoHome platform features a streamlined search experience with advanced filters, a unified visual design across all devices, and enhanced property listings with consistent information.

Key solutions include predictive search capabilities, a robust mobile-responsive design, and a cohesive UI that improves navigation and engagement. These features were designed to simplify property discovery and enhance the user experience.

Results

The redesign of GnoHome led to significant improvements in user engagement and satisfaction.

Increased Efficiency

Users report significant time savings and improved search experience through the optimized search filter and AI-powered suggestions.

Positive User Feedback

High user satisfaction ratings and positive reviews highlight the website's intuitive interface and powerful AI capabilities.

Growing User Base

The platform quickly gained traction among individuals and businesses, with a steady increase in user adoption and engagement.

Home Page

Smarter Real Estate Investment Decisions

The redesigned homepage introduces AI-powered search at the forefront, with a clean hero section that guides users directly into property discovery.

gnohome.ca

Search Results

Streamlined Navigation with Advanced Filters

The new search results page combines an interactive map with a property listing panel, giving users full control over how they explore available properties.

gnohome.ca/search

Property Details

Clear Information for Confident Decisions

The property detail page was redesigned to surface key information — photos, pricing, specs, and GnoWise AI estimates — in a single, scannable layout.

gnohome.ca/property